Do you have social media accounts for your business? Here, we will explore five main benefits of social media marketing and how it can help you achieve your business goals.
Here are some of the many benefits of promoting your business on social media:
Improved Brand Awareness
What is the best way to reach a wide variety of people without breaking the bank? That’s right…Social Media. Social Media is widely accessible and free to use, which in turn, has caused billions of users to use it daily to connect with their loved ones, news outlets, and brands they support.
People of all ages, all over the world, are on social media – making it one of the greatest marketing tools available today.
Having a presence on social media makes it easier for others to connect with your business and keep up to date with your events and promotions.
Many people discover new products/services through social media – so don’t think social media is limited to your current customers. Social media advertising will also help your business reach a wider audience.
Most people check their social media multiple times throughout the day, giving you many opportunities to connect with them and creating a higher chance of them becoming customers.
Targeted Advertising
One of the great features of social media is that you can target your advertising to specific people in various locations. It helps to ensure that you are not promoting your business to people you know are less likely to become customers.
Social Media is one of the most affordable marketing tools available to date. Take advantage of its many benefits, and save money as well!
It also has many useful features, allowing you to track the success of your social media efforts.
You can track engagement to see how well your posts are doing.
Builds Relationships
Current customers can keep in touch with your brand – see what you’re working on and inquire about products/services.
Potential customers can get in touch with you to get to know more about you and your business.
You can learn a lot about your customers through their social media – this helps inform you how to reach them. It can tell you what they like when they are online and what products/services to promote.
Increased Website Traffic
Social media posts that are linked to your website will result in increased website traffic.
Sharing great content from your blog or website to your social channels is a great way to get readers as soon as you publish a new post.
Boosts Sales
It doesn’t matter what products/services you are selling – social media can help you sell it! Social media gives you an opportunity to share your products and services, along with the benefits to potential customers.
Stephens Consulting Social Media Management Service
Why should you choose Stephens Consulting for Social Media Management? It's simple: exceptional work with no surprises! As Social Media Experts, we can help you build your business through targeted social media campaigns. Stephens Consulting's social media management service includes:
- Content Writing,
- Graphic Design,
- Monitoring Accounts,
- Social Media Advertising and
- Monthly Reports analysing your social media data.
Through consistent posts and strong branding, Stephens Consulting can help increase brand recognition, engagement, and followers while driving traffic to your website. All of these can assist you with achieving your business goals.
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Contact us today if you need help setting up or managing your business social media accounts. As Social Media Experts, Stephens Consulting can set up and manage your social media accounts - leaving you to manage your business! We can help take your brand, social media, and business to the next level through targeted social media campaigns. Some people want to increase their sales, others their brand awareness – each goal requires a different approach. We will work side-by-side with you to get to know your business so we can develop social media plans to help you achieve your goals. With social media advertising, we can target specific groups of people to promote your business. This ensures that we are reaching your target market and spending your advertising budget efficiently.
Here is what your social media plan could look like:
Social media plans include custom branded graphics, text, hashtags, links to your website, and the date it will be posted. There is no guessing what will show up on your social media accounts!
The success of your business is tied directly to the success of your marketing, and your business deserves exceptional marketing provided by industry experts. Contact us today to sign up for Social Media Management by Stephens Consulting!